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| The Canadian
Advertising Research Foundation is
a non-profit organization whose prime focus
is advertising, communications and media
research. CARF sets standards for research,
promotes Canadian expertise and provides
a forum for industry issues. |
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CARF Membership Fee Schedule | Click here to download an Application Form (PDF)
The fee schedule is comprised of six categories—A through F. A company is placed in a category based on its most current revenue base. Associations are categorized based on member number and Education is a flat fee.
Corporate Discounts are available. They are calculated based on the number of divisions, subsidiaries or operating units that are CARF members.
| A. Advertising and Media Buying Agencies | |||
| Canadian Billings | |||
| A1 $250 million and over | $800 | ||
| A2 $100 million - $249 million | $750 | ||
| A3 $50 million - $99million | $700 | ||
| A4 Under $50 million | $650 | ||
| B. Media Companies | |||
| Advertising Revenue | |||
| B1 $250 million and over | $800 | ||
| B2 $100million - $249 million | $750 | ||
| B3 $50 million - $99 million | $700 | ||
| B4 Under $50 million | $650 | ||
| C. Advertisers | |||
| Canadian Advertising Expenditure | |||
| C1 $25 million and over | $750 | ||
| C2 $5 million - $24 million | $700 | ||
| C3 Under $5 million | $650 | ||
| D. Research Companies, Sales Organisations, Software Suppliers and Consultants | |||
| Canadian Revenue | |||
| D1 $10 million and over | $700 | ||
| D2 $500 thousand -$9.9 million | $650 | ||
| D3 $250 thousand-$499 thousand | $600 | ||
| D4 Under $250 thousand | $200 | ||
| E. Associations | |||
| Number of Members | |||
| E1 250 and over members | $600 | ||
| E2 Under 250 members | $550 | ||
| F. Education | |||
| Flat Fee of $100 | |||
Corporate Discount Form
Company Name __________________________
Other divisions, subsidiaries or operating units that are CARF members:
1._______________________
5% discount applied to all members
2._________________________10% discount applied to all members
3._________________________15% discount applied to all members
4._________________________20% discount applied to all members